Member Testimonials"I believe using Accounting Aisle is one of the best ways for small to medium firms to maximise their advertising dollars. The Accounting Aisle system targets the markets I want and only charges me if I recieve a lead. The lead rates are a great value and the customer service is top notch. This is a great system."
"I use the Accounting Aisle as my primary marketing vehicle. I close three out of every four leads I speak with, and often earn $1,000 in revenue for a lead that costs $100. It's a system that works very well for me." "My success with these leads is because I respond to them immediately, and have open and honest phone conversations with the prospective clients. Sometimes I offer free advice and don't get the business right away. But these same prospects will often become clients when I contact them later in the year. I try to follow up with every lead I receive, but sometimes I do not make contact with the prospect. However, when I follow up aggressively, and have a good conversation, I frequently win the business. I'd recommend the system to any accountant who wants to build their business. If they respond to the leads quickly and honestly, there is no reason it shouldn't work for them."
"The Accounting Aisle has played a major role in growing my business this year. In 2007, my team closed nearly 60 percent of the leads we received from your Intercept Marketing Program. We covered the cost of our marketing activities with one client, who has an especially large budget. Your online lead tracking system helps us budget our marketing and follow up with potential customers. The Accounting Aisle makes it very easy for our team to handle incoming leads and redirect them to team members that are available at the time of the call. The bottom line is, we sell more accounting services because we are in contact with more prospects and can follow up on every call. Our overall advertising costs are a lot lower because we know that each "intercept" represents a genuine opportunity for a sale. Thank you for making such a significant difference to my practice."
"Thank you for the changes you've made to your customer service department. I really appreciate being able to call your office and talk to someone about your lead system. I appreciate your willingness to put my account “On Hold” when I'm on vacation, go the extra mile to verify the information on a lead, and give sales advice on how to close new business. Our firm doesn't close every lead we receive from you, but we have absolutely earned more business than the dollars we have invested."
"I've been with the Accounting Aisle for several months, now, and have had to change the way we operate our sales department because of the number of leads you have sent our way. As you know, we are a smaller firm that, like many others, has traditionally used Yellow Page advertising and direct mail to reach new clients. But over the past two years, our results have been inadequate, and we knew we had to find a new way to find customers. We were skeptical of leads generated over the Internet, and truthfully some of them are less than stellar. We do have to be persistent in our efforts to contact these prospects. But of the three to four new clients we get a month, the return on our investment is excellent. We are looking forward to seeing what the second half of the year brings in terms of our firm's growth."
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